What You Need To Know About Apple’s New OS SIERRA for Macs

Apple announced at WWDC 2016 their upcoming release of the iOS 10 along with macOS Sierra, succeeding OS X El Capitan. Apple claims it is their biggest release to date. (Though we can’t remember a time when a release from Apple wasn’t their biggest to date!) Here are some things you need to know:  When will macOS Sierra be available…

Google AMP vs. Facebook Instant Articles

Google Accelerated Mobile Pages vs. Facebook Instant Articles You may have noticed that your mobile results from Google have been looking slightly different.  The rise in mobile browsing has caused a serious frustration among users because of slow loading pages. The reality we need to face is that we’re all very impatient! We want something on our screens to load, and we…

Trendspotting in HD: #Bits&Atoms

This is part of a regular series dubbed as “Trendspotting in HD” filtered through unique lens of knowledge, experience, and insatiable curiosity – covering topics from DIGITAL STRATEGY, DIGITAL CREATIVE,  USER EXPERIENCE, and TECHNOLOGY INNOVATIONS. A simpler digital guide through the waves of “Bits & Atoms” that’s eating our pixelated universe. USER EXPERIENCE // Are you using onboarding videos or…

OC ADDY’S Awards – XTOPOLY

“Progress, not perfection.” On March 23rd, 2016 XTOPOLY walked away that night with 4 awards from the Bowers Museum. This event was hosted by the Orange Chapter of the American Advertising Federation. XTOPOLY wants to thank our team for all of their outstanding work, countless nights, hours and heart put into our client’s projects. Additionally we want to thank our clients who…

The UX of Spotify Rocks

 Spotify Rocks User Experience. Period. I’m not just talking about the iOS app nor the Desktop application in specific, the entire system that is Spotify Premium is quite simply the best music player experience out there today for an end user. For just $10 a month (+ a free 30 day trial), there is no excuse to not try out their…