It’s that time again, XTOPOLY is giving away Clippers vs. Orlando tickets for this Saturday at 12:30 pm (1/12/13). The seats are great and the Clippers are hot! To win we ask but just one simple question: In your opinion what was the worst mobile app/mobile web site of 2012? Be sure to post your [...]
Mobile Web, Apps (Web + Native), Banner Ads, SMS, Rich Media and even QR codes are tools used by mobile marketers to construct an engaging experience. Mobile Strategy is all about bridging the gap between content and consumer. These tools are used by marketers to craft a bridge that is so engaging, the consumer can’t [...]
Talk about making dreams come true, Disney recently showcased its Disney Mobile Magic App to drive consumer engagement using StarStar. The app allows users to find where Disney characters are located in the park via GPS-enabled maps. Users can also access attraction wait times and return times for Disney’s virtual queuing system Fastpass as well [...]
ANNOUNCEMENT: Variety Magazine hosts its first ever Entertainment Apps conference from 8:30am – 6:30pm on Thursday, December 1st, 2011 at the Sofitel Hotel Los Angeles. Naushad Huda, CEO of Textopoly has been invited to speak at the conference, which features other entertainment industry mobile experts like Elias Plishner, SVP Worldwide Digital Media, Sony Pictures Worldwide [...]
With the holiday shopping season already upon us, I thought it would be interesting to see how consumers use their mobile devices to spread holiday cheer. We all know purchases on mobile devices are becoming more common, a recent study by InsightExpress shows that mobile consumers are regularly using their mobile devices to not only [...]
Yes it’s a dramatic title but the widespread muscle-memory misuse of QR codes by an overwhelming majority of advertisers in print is like a slow death to those of us who live & breath mobile. Seems like every time I pick up a newspaper, a magazine or walk by any printed material there is a QR [...]
Today as I stumbled around mashable.com in hopes of learning more about the mobile world and Apps I came across this article. After watching the video I was blown away by the impact mobile apps not only have on our economy but also on our emotions. So if you have 5 mins to spare take [...]
I’m at that age where many of my friends are in the process of having kids (hopefully not while reading this!), or just had their first child. Many conversations I have these days revolve around the newly created relationships between young, recently married couples and their first child. Memories and perhaps regrets of how they [...]
Recently, I was at a Financial Times Conference that focused on the business of luxury goods, examining trading research for my investment fund. One of the more interesting quotes included the following: “Digital connectedness is becoming too much of a burden. Disconnected will become the new luxury” -William Powers As the resident horologist for Team Textopoly, [...]