It’s nothing new to suggest that simplicity is key, yet so many sites out there simply miss the mark. So let’s talk simplicity in depth here. The user experience and content are the two main focuses when designing for the web and mobile. As far as we are concerned that’s how it has been for [...]
Our very own Naushad Huda was invited back for another episode of Mobile Mixed. Himself and Greg Hickman host of Mobile Mixed kicked off the year by each discussing their top three predictions for 2013 in the world of mobile marketing. Together they concluded there will be a increase of big data and new technologies to organize [...]
In a recent collaborative study by Google & Compete it was found that shoppers turn to mobile and video for decision-making within the apparel market. We decided to pull the statistics we thought most relevant and expanded upon them for your reading pleasure. Our Favorite Statistics & Why They Are Relevant 1. Stat: 47% of apparel shoppers discover [...]
Sixteen (16) marketing tactics were presented to B2B brands in a survey conducted by Sagefrog Marketing Group. The brands were asked to rank each tactic in order of popularity. Guess where mobile ranked?! It ranked in the same spot as it ranked in 1878, IT DIDN’T! It didn’t even make the list. I’m not sure [...]
In a recent survey by Yahoo! it was found that 80% of respondents mobile multitask while watching TV. This is huge, up by 40% from October of last year, mobile multitasking has now become common place in the American house hold. Mobile has become the bridge that allows users to see a TV spot and then research & purchase the product [...]
The Mobile device is the new age super hero because when time is of the essence and you need help, it is always there to save the day. In a recent case study by Priceline.com 82% of iOS users book within 24 hours of their stay and are able to nail down their travel plans through mobile [...]
A traveling consumer needs information on the go and easily accessible via their mobile device. In a recent study by Google it was found that 70% of business travelers check-in to their flights/hotels with their mobile devices and almost 1 in 4 hotel queries come from a mobile phone. With the rise of mobile, users find it easier [...]
You want exposure? You want people to know about your brand, your product, or your service; well the answer is in your pocket! Mobile usage across the globe is growing faster and stronger than a 13 year old girl can say Justin Bieber! First, let me hit you with some facts: - According to the [...]
As most people in the United States know, mobile phones are no longer used simply for calling someone for a piece of quick information or directions from A to B. Mobile phones have become our lifelines. If you’re anything like me, which probably 80% of the people I interact with on a daily basis are, [...]
Welcome to our Textopoly Blog! We made this so clients, mobile groupies, and curious passer byers can not only get caught up on mobile news but be enlightened by our thoughts and interests. So take a look around and feel free to share your thoughts as well. And remember, text like no one is watching.